Pringleslaunches"ARyouReady?"-GamifiedAugmentedRealityCampaign

Pringles launches "AR you Ready?", one of its biggest campaigns. The concept and the implementation in augmented reality were developed by the agencies ACNE / Deloitte Digital and Demodern. Pringles and gaming fans can look forward to an additional gaming experience with every can - playable on the smartphone.