In the social simulation "When They Came For Us," humans must convince superior aliens of their rights. The VR-AI application is available for Meta Quest 2, 3, and Pro VR headsets and makes the situation of animals in the animal industry tangible and perceptible by putting humans in an unfamiliar role.

As part of it's journey to become a premium brand for holistic bathroom experiences hansgrohe and Demodern are launching the industry’s first Inspirator Tool,  that changes the brand’s customer experience fundamentally.

With "M-Escape - Spook in Migros," Migros is launching an innovative concept for collectible promotions that combines stationary retail with the digital world. The special feature: The motivation to collect arises solely from the desire to keep playing.