OurARBuildAssistanthelpsuserseffortlesslyassemblefurnitureandproductswhilemakingassemblyinstructionseasiertounderstand.
Client
Case Study
Industry
Real Estate & Interior
Services
Technical ConsultingUX DesignVisual DesignSoftware DevelopmentDevOpsProducing
Awards
Favourite Website AwardsGerman Design Award
Assembly made easy: The AR Build Assistant guides users step by step.
Why furniture assembly often leads to frustration.
Two-dimensional instructions lead to mistakes, long assembly times, and uncertainty for DIY buyers. The goal was to reduce errors, shorten assembly time, and measurably increase customer satisfaction, especially for buyers assembling alone at home.

Personalized help begins with a scan and accompanies users from unpacking through sorting the parts to the final screw tightening.
The AR Build Assistant provides a realistic, step-by-step 3D guide that leads from unpacking to the finished product. The solution includes a native app, 3D models, and animated assembly aids, as well as a simple onboarding logic via barcode scan.
The AR Build Assistant shows each assembly step realistically in 3D.
This is how we developed the experience.
The work began with user research and prototypes that we tested early with users. Based on the insights, we followed with iterative prototyping, the implementation of AR animations, and a staggered launch, accompanied by ongoing UX tests to improve the guidance.
The app is implemented in a high-performance 3D engine, ensuring smooth animations and a context-sensitive user interface. The result is a calm, helpful companion that shows the user exactly what is relevant at that moment.
Initial tests show up to 30% fewer assembly errors and reduced assembly times of around 20 to 25 percent, along with positive user feedback regarding less stress and more confidence during assembly.
Initial tests show measurable improvements in assembly.