From e-commerce platforms to product configurators to AR and conversational commerce. Digital shopping experiences that connect consultation, conversion, and brand loyalty.






































From click to checkout by design.
As an experience technology agency based in Hamburg, founded in 2008 and part of MCI Group, we at Demodern develop digital shopping experiences: 3D product configurators with variant logic, AR product visualisation, immersive shopping experiences, commerce apps and conversational commerce. Our focus is the experience layer: frontends and interactive features built on top of Shopify, Shopware, Magento or custom shop systems.
We connect configurators to CAD and PIM data and take them all the way into the ordering process, for B2B and B2C alike. With optimised 3D assets, lazy loading and level-of-detail techniques, even demanding 3D content stays fast. After launch we take care of maintenance, further development and performance monitoring. Clients in this area include IKEA, smart, hansgrohe, KNIPEX, Viega and Sephora.
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E-Commerce Platforms
High-performance online shops and headless commerce architectures – built on modern platforms like Shopify, Shopware or composable stacks, optimized for performance and scalability.
- Shopify, Shopware, composable
- Headless architectures
- ERP, PIM & CRM integration
- Payment & checkout optimization
- Multi-store & internationalization
- Performance & Core Web Vitals tuning
- GDPR-compliant data privacy
- Hosting & DevOps
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Mobile & Social Commerce Apps
Custom mobile apps that redefine shopping – from interactive product experiences to social commerce solutions that intuitively connect users with brands.
- Native iOS & Android apps
- React Native & Flutter
- Instagram & TikTok integrations
- Push notifications & personalization
- In-app purchases & wallet
- Loyalty & gamification
- Live shopping & video commerce
- Analytics & A/B testing
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Product Configurators
Smart configurators that visually guide customers through the purchase process – with 3D visualization, AR integration and complex variant logic for better orientation and conversion.
- 3D real-time visualization
- Variant logic & rule sets
- AR integration
- CAD & PIM integration
- Configuration-to-order flow
- B2B & B2C scenarios
- Multi-device & touch UI
- Performance on low-end devices
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Immersive Commerce
Commerce solutions that combine digital technologies with emotional storytelling – from interactive 3D visualizations to AR and VR experiences that make products tangible.
- 3D product visualization
- AR try-on & virtual showrooms
- VR shopping experiences
- WebXR & spatial web
- Interactive storytelling
- Real-time rendering & streaming
- Cross-platform distribution
- Analytics for 3D & XR
Further components of our web & app commerce services
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UX & Conversion Design
Data-driven UX design for commerce – from user research and checkout optimization to A/B testing. Every interaction aligned with conversion and customer satisfaction.
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AR Commerce
Bringing products into the real environment via Augmented Reality – whether furniture in the living room, sneakers on your feet or machines in the workplace. For less uncertainty and greater purchase readiness.
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Conversational Commerce
Shopping through dialogue: Conversational AI for personalized advice, product configuration and direct purchase via chat, voice or messaging – seamless and service-oriented.
Take your digital product to the next level.
Share your requirements – we'll come back with tailored ideas and references. hi@demodern.de




















